Account Director, Healthcare/Med Tech Marketing

FLSA Status: Exempt
LOCATION: Minneapolis, MN

Overview

The Account Director leads our clients in their quest for smart, strategic marketing and acts as the business liaison between the client and RAZR staff by communicating client needs clearly to the project team.  The AD, ensures outstanding client service by anticipating opportunities, issues and problems, and by proactively responding.

Experienced in navigating key decision makers as it pertains to brand development, content strategy, and digital marketing initiatives. Immediate support to General Manager that drives growth for the business unit by exploring and identifying additional client opportunities, working with account managers, and being a leader for marketing strategy.

Duties/Responsibilities:

  • Acts as primary point person for all client contact on a high profile, Fortune 100 brand account.
  • Develops account plans to protect and grow revenue and customer loyalty.
  • Communicates progress, plans, and challenges to General Manager, requesting involvement as appropriate.
  • Mitigates risks related to client conflict and profit loss.
  • Provides strategic thinking and a broad business perspective to the client in order to develop and implement effective marketing campaigns.
  • Supports other account managers in building marketing strategies to meet client objectives.
  • Conscientiously manages both the client’s expectations and the team’s ability to meet those expectations.
  • Leads day-to-day direction of client projects
  • Plans, strategize and execute as needed for assigned projects
  • Ensures that all aspects of agency work are of superior quality and are conducted in accordance with agency procedures
  • Accurately represents RAZR’s broad range of capabilities to the client to completely service their needs.
  • Develops account plans to protect and grow revenue and customer loyalty.
  • Supports sales by participating in new business development.
  • Initiates, prepares, and reviews project proposals for clients
  • Communicates changes to financial forecast to client services team for projects that are being executed; provide senior management with financial forecasting for presale projects
  • Works with Project Managers to ensure the project schedule is met and budget is on track to manage any concerns in a proactive manner and support Accounting with client invoicing

Supervisory Responsibilities:
May or may not have direct or indirect supervisory responsibilities

Required Skills/Abilities:

  • Experienced in customer journey development and how customer segmentation can be used to optimize their experiences with a brand
  • Competent in the fundamentals of promotion strategy and delivery
  • Familiar with large engagement, platform-based programs
  • Self-starter and problem solver with the ability to navigate through uncertainty
  • Proactive in learning and developing skills to align to agency and client needs
  • Ability to forecast and manage project financials
  • Demonstrates an ability to effectively research in detail, define objectives and use available resources
  • Thrives in fast-paced environment and is able to manage multiple priorities simultaneously
  • Strong attention to detail and decision-making skills
  • Excellent written and oral communication skills
  • Well organized, highly dependable, and efficient
  • Exhibits a positive and friendly attitude
  • Proficient in Microsoft and Google Suites

Education and Experience:

  • Four-year degree in business, marketing or related discipline or equivalent education + experience
  • Five plus years of marketing experience in healthcare/medical device strongly preferred
  • Five plus years of client relationship management experience in the healthcare/medical device industry preferred

About Us

RAZR is a fast-growing marketing technology company headquartered in the Twin Cities, and we count some of the country’s most recognized brands among our clients. Working across a spectrum of industries including healthcare, medical technology, financial services, and retail, we help companies establish meaningful connections with the audiences who drive their businesses. We do this by combining smart strategy, compelling creative and a proprietary suite of engagement technology.

We pride ourselves on a warm and welcoming culture of passion and pride, built by an eclectic group of fun-loving people at a hassle-free location in the Twin Cities’ west metro.

Our need is immediate, so reply without delay — with a current resume, cover letter and your salary expectations — to careers@razrhq.com